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Sunday, 18 January 2009

Solid State?

I am thinking about a blog that Seth Godin wrote about newspapers and what would we miss if they become extinct. He clearly itemised the content that newspapers deliver and then began to show what alternatives we have for each now, mostly on the web. But something doesn't sit right. People still do buy and read newspapers, albeit fewer than before. They read them in coffee shops, on the tube, when they get home, in the pub. There is an experience linked to the content. Newspaper's heritage used to be about something a person could identify with, a voice, be it their social class, their political viewpoint / often interwoven invisibly, their consumption levels, their interests, their intelligence etc. Now that politics is so muddy brown and we are so disappointed in our 'betters' who are no better it turns out, isn't it still more than a content issue? I gave up newspapers about 2 years ago, to get back some time into my life and to reduce my knowledge of the Beckhams and friends that had crept into my brain. Also because I found the mood unhelpful. Lots of bad news, lots of bad mouthing, lots of gossip. It left a bad taste in my mind. Now I have rid myself of that 'habit', i buy a variety of information from a variety of places to suit my mood. I realise I am mid-40's and so am not coming through in the technological age, but i am also conscious of my habits, so i see that i am buying more news today than i was. i am buying specific articles or headlines or even journalists and then discarding the paper or i am buying it as a quickie, for a 'relaxed' half hour. Also i am using the internet significantly and increasingly, i now have an iphone and can get lots of apps, i am blogging, so

i believe, i think, not in a solid state universe but rather, in an expanding one. I think my intelligence is expanding with the variety and availability of knowledge and entertainment, i believe in an 'and' universe rather than an 'either / or' one. So i am not sure where newspapers will go, but i think there is still a place for a half hour read and catch up on things in paper form. it's an exciting market for someone who can reinterpret the modern age and formulate a paper fix.

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